Superhero character alongside the slogan 'change starts with you' showed in typographic motion.
Blue doodle weights symbolizing the project's challenges.
Blue doodle weights symbolizing the project's challenges.
Blue doodle trophy symbolizing the project's goals.
Blue doodle trophy symbolizing the project's goals.

CLIMATE CHANGE INFOMERCIAL

OBSTACLES

The video should be easily digestible and understood by children utilizing visual narrative.

TARGET

Explain global warming and recycling techniques targeted to children (ages 9 to 15) through visual storytelling.

STRATEGY

Shows consistency of transitions, assets, and overall colour palette of the infomercial project.
Shows consistency of transitions, assets, and overall colour palette of the infomercial project.

With the help of the team, I followed through the storyboard to remain consistent with the project's script and visualization.

PROCESS

SUMMARY

1. Researching user model

2. Sketching

3. Finalization of design assets

4. Folder organization

5. Editing

6. Team feedback

7. Final encoding and submission

Procreate logo in white.
Procreate logo in white.
Execution of the infomercial storyboard with animated plastics appearing.
Execution of the infomercial storyboard with animated plastics appearing.
Storyboard of the infomercial showing a sketch of plastics appearing and falling.
Storyboard of the infomercial showing a sketch of plastics appearing and falling.
After effects logo in white.
After effects logo in white.

RESULTS

REFLECTIONS

Working with a team requires persistent communication. As the video producer, I checked-in on every required assets that needed to be given to me in order to complete the video and see to it that those would be delivered at a set date to aid my production to completion.

Blue doodle lightbulb symbolizing the project's outcomes.
Blue doodle lightbulb symbolizing the project's outcomes.

Let's work together in creative endeavors!